STRATEGY 3WIN OF SUSTAINABLE INDUSTRY-UNIVERSITY IT-COOPERATION: R&D START-UP SCHOOLS

Abstract

A 3Win strategy for establishing a sustainable model of collaboration between the industry and universities is developed. Primary objectives of the work are outlined and are focused on the establishment of a model of sustainable collaboration between the industry, academic and research societies and student teams. This allows us to resolve the issue of preparing well qualified IT specialists in the necessary fields in collaboration with foreign partners and teams. This also presents the opportunity of development and research, targeted at the end consumer, by creating working prototypes or products. The sustainability of such a collaboration model supplements and is maintained by the long-term integration of mutual interests of the parties participating in the process. The analysis of the viability of this model is carried out on the basis of operation of R&D Start-up School. The definition of the 3Win strategy is established, as an interaction model, based on which each of the participating parties (the university, the company and the student body) receives their own personal benefits and achieves their own goals. In addition, this is a synergic model – where the cooperation of the participants results in a much more effective outcome, than individual efforts of each of the participants separately. The model, which is described as the 3Win strategy, in a way can be classified as a synthetic model, that incorporates the benefits of a number of other models developed previously. A1 – a department within the university as an incubator for developers, A2 – a department within the university as a center for certification support, Model B – a department within the university acting as a center for collaborative research and development and finally Model C – a department within the university as a business incubator. Simultaneously, this is a new class within the models of higher calibre, due to the fact that it facilitates a high degree of stability for the collaboration. The implementation of the model within the scope of international multi-university collaboration is described, along with its benefits. Examples of interaction between various components of the models based on existing cases are provided and the approaches for the 3Win strategy between the industry, universities and student body are described. The road-maps for further development of the aforementioned approaches are established